Mirare

Discover a platform that is both modern and refined

... interfaced with the solution e-commerce Snipcart.

The whole team had the pleasure of repeating their ranges during the redesign of the site of the French classical music label Mirare, co-founded in 2001 by René Martin, the creator and artistic director of La Folle Journée de Nantes, and his son François-René.

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UX/UI design

Mobile-first at the heart of our digital strategy. In order to offer smooth navigation and optimize the user experience, our team worked to make the interfaces accessible by optimizing the site on all digital media (desktop, tablet and mobile).

The album pages were designed in order to obtain landing pages as efficient as the Smart Link tools giving access to purchases but also to digital streaming and download platforms.

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Development

The Mirare site is multilingual and developed thanks to WordPress. One of the main challenges was the import of the existing album catalog, which has more than 400 references. To make the Mirare experience as best as possible and promote discovery, advanced thinking has been carried out concerning internal networking. The objective is thus to be able to multiply entries on the site, whether by Album or by Artist.

Because a Smart Impact project is always built through conversion challenges, the entire catalog is available for online purchase through the integration of the Snipcart solution.

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