CRO conversion

We offer expertise dedicated to CRO (Conversion Rate Optimization) to help you maximize your conversions (purchases, contact forms, lead generation...), through in-depth analyses and the deployment of associated recommendations. An integrated and ROI-oriented approach.

Optimize your conversion journeys in a continuous approach

Optimize your conversion journeys in a continuous approach

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In-depth web and UX analysis

By using tools such as Google Analytics, Hotjar, Clarity or Contentsquare, we collect and interpret 360 data on the behavior of your users (web data, heat maps, session recordings...). This allows us to precisely identify friction points and opportunities for conversion optimization across your entire buying journey.

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Implementation of CRO recommendations

Based on the recommendations established based on the data, we manage with you the functional prioritization of all optimizations, scoring them according to their technical complexity and their potential impact on the conversion rate. We implement these evolutions from A to Z (graphic design, development and tests), by monitoring their impact on your KPIs.

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Monitoring and A/B testing

CRO is not a one-time process, but a continuous effort to maximize the performance of your website, based on constantly changing user expectations. By constantly monitoring data, conducting regular testing, and making adjustments in agile mode, we help you maintain optimized conversion rates.

Thanks to Smart Impact, maximize your conversions thanks to data in a process of continuous improvement of your transformation journeys. Contact us to discuss your challenges together.

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Our team is available to discuss with you about your e-commerce ambitions.