At Smart Impact, we use renowned tools like Google Analytics, Hotjar, and Mixpanel to collect and analyze valuable data. These cutting-edge platforms allow us to monitor the performance of your website, to understand the journey of your visitors and to identify areas of opportunity and optimization.B2C or B2B, whether in retail, luxury, pure player, pure player, industry or tourism sectors. Our mission is to support the structuring of rich ecosystems with the constant ambition to increase business performance.
Since 2007, Smart Impact has had recognized expertise and a methodology that allows it to intervene in the various phases of a project:
• Define : Organization, Framing, Definition of needs
• Build : Design and Development of e-commerce ecosystems
• Scale : Technical run, Continuous optimizations, E-commerce growth strategy (retention, loyalty, email marketing activations, CRO)
Your role as E-commerce project manager will be in charge of the definition and optimization of 360° e-commerce platforms through:
Google Analytics is our essential ally in deciphering the browsing habits of your visitors. From conversion tracking to page behavior, we transform this data into concrete insights. So you can adjust your marketing strategy and improve the user experience.
• The customer experience in collaboration with the creative team (UX/UI)
• Drafting functional specification documents
• The management of schedules
• Team animation and coordination
• Test management and recipe
• Monitoring of actions and deliverables
• Analytics
• The co-construction of roadmaps with your customers
Hotjar gives us a visual vision of how your users interact with your site. Through heatmaps, session recordings, and surveys, we identify hot and cold spots on your site. This in-depth understanding ensures targeted optimization for an optimal user experience.Royer 👟 : creation of a common technical and functional base (Core Model) allowing the deployment of the group's various brand sites (Kickers, Caterpillar, Robeez ...).
• For the committed brand Faguo 🌳 : redesign of the e-commerce ecosystem in an omnichannel deployment logic integrating more than 60 points of sale.
• For The Pearl of the Gods 🐟: creation of 2 B2C and B2B e-commerce platforms with the deployment of an omnichannel loyalty program.
• For the Sainte-Croix Animal Park 🐺 : redesign of the site and the purchase tunnel to integrate all sales channels (ticketing, accommodation, experience, gift vouchers, catering).
• For the destination Bordeaux Tourism 🌿 : creation of 5 platforms to boost the attractiveness of the territory and allow visitors to buy the entire “ticketing” offer of the destination online (City Pass, guided tours, etc.).
• Can't you place an online order without identifying the sticking points?
• Do the terms click and collect, omnichannel, OMS, checkout hold no secrets for you?
• Do you have a good knowledge of the e-commerce ecosystem and are you familiar with Prestashop, Shopify,... CMS?
• Are you able to communicate in English in a professional environment?
• Do you like working in a team?
• Aren't you afraid of the technique?
• Are you a source of proposals to support the agency's clients in optimizing their e-commerce performance?
• Team spirit and sharing!
• Strong appetite for technology
• Taste for challenge
• Organized and agile to lead several projects simultaneously
• Analytical and synthetic qualities
• Appetite for KPI's analysis and monitoring tools,
• Ability to make decisions in a “business first” approach
Send your application with CV and cover letter to job@smartimpact.fr
Our team is available to discuss with you about your e-commerce ambitions.
Shopify and Prestashop expert agency
