Latitude Nature

Global support for a successful digital transformation

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Latitude Nature, the preferred choice for individuals and professionals in the art of creating homemade candles.

With its vast selection of quality components dedicated to candle making, this pure player is establishing itself as the undisputed reference for illuminating each and every candle creation! 🕯️✨

• Strategy and advice
• Framing phase with UX workshops
• SEO support
• Deploying a new identity

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Replatforming Shopify

• Offer a rapid platform transition while ensuring a sustainable and scalable solution over time
• Guarantee a optimal shopping experience for customers with an emphasis on friendliness and satisfaction
• Simplify back-office operations by providing teams with an intuitive tool, facilitating catalog management, shipping, and other internal processes
• Ensure perfect interoperability with the business ecosystem, including ERP, accounting, and other essential components

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Data migration

• Migration of the entire customer database to guarantee the continuity of the commercial relationship
• Migration of the product catalog as well as all combinations, while managing prices and stock levels in a decentralized manner within an external software

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New loyalty program

• Creation of a new loyalty program via the solution Stamped
• Migration and conversion of loyalty points to the new loyalty program
• Activation of the customer base via a Mail Marketing campaign to present the new loyalty program

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Optimizing the shopping experience

• Restructuring the product catalog (category/sub-categories)
• Deployment of up-sell mechanisms within the purchase tunnel
• Implementation of a marketing automation strategy via Shopify Flow

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b2c + btob targets

One dedicated site to individuals and the establishment of specific rules adapted for professionals

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Interfacing with Sage Cloud ERP

Support from Atoo for the deployment of their connector Shopify <> Sage SPC